Live life in vivid colours. Show it off on the 4,2' multi-touch Reality Display with Mobile BRAVIA® Engine.

Start with premium materials. Stir in a beautiful curve. Squeeze down to 8.7 mm. And there it is, a perfect palm fit. Xperia arc has a Sony Exmor R™ for mobile CMOS sensor that lets you capture high-quality movies and stills in low light. Show it all in stunning HD, direct on your TV via the HDMI connector. Xperia arc - designed to be daring.

The Sony Ericsson Xperia Arc obliterates all of those awkward memories in a flash. It's running the very latest Android 2.3.2 version of the OS. It's arrived on time. It's fast, and it's very, very stylish indeed.

And it's not that expensive for a single-core Android phone in 2011 at £430 SIM free or £30 per month on contract – can Sony Ericsson's Reality Display, Bravia Engine and Exmor R buzzwords win pocket space in today's extremely crowded Android marketplace?

The main feature is the 4.2" display which has a 480 x 852 pixel resolution, and uses Sony's BRAVIA Engine to give what Sony Ericsson called a "Reality Display". Although really this is just another TFT LCD screen when it comes down to it, however the display on the old X10 was generally very good in use. The Xperia Arc supports multitouch too (unlike the X10), and the physical panel itself is designed to be both shatter proof and scratch resistant.

Apart from the display, the next most obvious feature is the shape. This is not your normal black slabby phone, the Xperia Arc has a noticeable curve (presumably this gives the Arc its name) and is just 8.7mm thick. Weighing just 117 grams, the Arc is about 15% lighter than the X10 although it does have a slightly bigger footprint. Available colours at launch should be "Misty Silver" and "Midnight Blue".

On the back is a 8.1 megapixel camera with autofocus and LED flash, plus geo-tagging. Camera enhancements include smile detection, and an image stabiliser, touch focus and Sony's Exmor R technology to help with low-light shots. The Xperia Arc is capable of 720p HD video recording, which can be output on the phone's HDMI port. There is no front-facing camera, which seems like a bit of an omission.

HD phone with 8.1 megapixel cameraYour HD phone has a Sony Exmor R for mobile CMOS sensor that lets you capture high-quality movies and stills in low light. So go ahead and shoot. Then show, in stunning HD direct on your TV via the HDMI connector.The sleek, super-slim Xperia arcStart with premium materials. Stir in some beautiful curvature.

Getting dark?Dusk, dawn or just a crummy old light bulb? Sony's Exmor R for mobile CMOS sensor lets you capture high-quality, bright pictures and videos in poor light conditions. Exmor R is a registered trademark of Sony Corporation.	Your life in brilliant HDClips from your summer holidays. Your little baby daughter's first smile. Shoot it. In brilliant, sharp HD video with one touch of a button.
Powered by Android (Gingerbread)Rich multimedia. Gaming power. Your Xperia arc is powered by Android (Gingerbread).	Got a favourite pair of headphones? Connect them to your Xperia arc through the 3.5 mm audio jack.
Connect to your TV via HDMIConnect your Xperia arc to your TV and cuddle up in the sofa. The HDMI connection lets you view pictures and videos from your phone on your TV screen using your TV remote control.	Find the way - aGPSYou'll never get lost again. Your phone has built-in aGPS. Location-based services help you find the way to your destination. Or add location info to your images - use the geo-tagging function.
Ready for some hard facts? Try 8.1 megapixels. Or maximum aperture of f/2.4 (in short, this means that more light reaches the image sensor). Your Xperia arc has the camera muscles you need to get great shots.	Wi-Fi connectConnect the quick and easy way. On the move. In cafes. At the airport. YourXperia arc has Wi-Fi support.
Timescape - meet your matesSony Ericsson Timescape lets all your communication with a person come together in one place. Facebook posts, calls, text messages - all gathered, so you don't have to open loads of different apps to see what's going on.	FM RadioThere's music in the air - just tune in and enjoy. Your phone has a built-in stereo FM radio.